How to Design Your Website to Attract, Engage, and Convert More Customers

Date & Time: May 7, 2026, 12:15pm EDT
Duration: 1 Hour

Learn website design essentials every small business website needs to attract visitors, keep them engaged, and turn clicks into sales.
person using laptop with metrics graphics hovering above

About the Webinar

Are people visiting your website but not booking, buying, or leaving right away? Many small business websites are missing the fundamental elements that help clients navigate their website, build trust, and drive conversions.

Join SCORE mentor and marketing strategist Tim Contado as he introduces a practical approach to website design grounded in behavioral science. You’ll discover how to create a website that clearly communicates your message to visitors, builds trust, and motivates them to take action.

What You’ll Learn:

  • Why most visitors don’t read websites and what they do instead
  • How System 1 thinking affects first impressions and decision-making
  • How to use nudge theory to guide visitors toward action
  • What “friction” is on a website and how it prevents conversions
  • How to structure pages to improve clarity, trust, and engagement
  • Simple ways to make your website easier to use without redesigning everything
  • How to evaluate your website objectively and prioritize improvements

Get access to...

on-demand recording
Get unlimited access to the webinar recording so you can watch, pause, and revisit the class anytime after purchase.
class materials
Download the presenter’s slides and any handouts or templates provided to support your learning and implementation.
Resources and Tools
Get curated links to additional SCORE guides, articles, and tools that build on what you learned in the webinar.

Tim Contado

SCORE Mentor

Seasoned marketer with experience in CPG and food products. Marketing and sales executive with cinema advertising company. Expert in business management, advertising and marketing strategy, media and entertainment, and new product development. Experience in recruiting, public relations, and retail. I am available to meet via phone, or video mentoring as the goal to develop a strategic plan for a successful business using sales and marketing tools! Very experienced using AI (Artifical Intelligence) LLM (Large Language Models) for small business uses in any number of small business owners needs (tactical, analytical, strategic/creative).