The Boomerpreneur Roadmap - How to Leverage Your Unique Advantages

Date & Time: May 6, 2026, 4:00pm EDT
Duration: 1 Hour

Learn how to leverage your experience and resources as a boomerpreneur to launch a business that supports your lifestyle, goals and legacy.
person using laptop with metrics graphics hovering above

About the Webinar

Starting a business later in life can be a smart way to turn your experience, skills, and resources into income and independence. But many aspiring entrepreneurs over 50 are unsure where to start, how to reduce risk or how to build a business in today’s fast-changing marketplace.

In this webinar, bestselling author and experienced entrepreneur Steve Strauss will show you how to leverage your experience and resources to launch a business that supports your lifestyle, goals and legacy. Steve will walk through how to audit your existing capital, identify a profitable market gap and use lean startup strategies to launch. 

What You Will Learn:

  • The Capital Audit: How to identify the 4 types of hidden assets you already own that younger founders don't.
  • The Human-Centric Edge: How the human connection can help you stand out in an AI-driven marketplace.
  • Smart Launching: How to minimize financial and reputational risk.
  • Bypassing the Tech Wall: The ‘Simple 3’ tech stack that allows you to run a modern business without being a coder.
  • The Owner Mindset: How to design a business that creates freedom and an exit strategy rather than just a new job.
  • The Breakthrough Roadmap: How to avoid hurdles in the first 90 days that stop most boomerpreneurs.

Get access to...

on-demand recording
Get unlimited access to the webinar recording so you can watch, pause, and revisit the class anytime after purchase.
class materials
Download the presenter’s slides and any handouts or templates provided to support your learning and implementation.
Resources and Tools
Get curated links to additional SCORE guides, articles, and tools that build on what you learned in the webinar.

Steve Strauss

Bestselling Author, Inc. columnist, entrepreneur, The Strauss Group

Steve Strauss is an in-demand author, content creator, speaker, and Inc.’s small business columnist. As an attorney and entrepreneur, Steve's latest book is "Your Small Business Boom!" 

Steve is often tapped as a brand ambassador for companies such as Visa, Yahoo, PayPal, Bank of America, and Microsoft. His combined social media following is in the six figures. His last venture was the tech startup TheSelfEmployed.com, which he sold to Mark Cuban and Zen Business. His latest venture is Planet Small Business and the fast-growing newsletter, "Notes to an Entrepreneur." You can learn more about Steve at MrAllBiz.com or Planet Small Business.