The Small Business Website Essentials: Attract, Engage and Convert

Cost: $20.00
Duration: 1 hour

Stop losing leads from your website. Learn how to identify and fix the pages, messaging, SEO basics, and CTAs that matter most.
person using laptop with metrics graphics hovering above

About the Webinar

Are visitors landing on your site and leaving right away? Every lost visitor is a missed opportunity that can add up fast. The problem isn’t a lack of interest in your product or service, but that your website is missing the fundamental elements every website needs to build trust, drive conversions, and support SEO performance.

In this webinar, our marketing expert Tim Contado will show you what your website needs to attract visitors, earn trust, and convert interest into sales. You’ll learn practical steps to improve your site’s structure, messaging, and calls-to-action. 

By the end, you will have clear and actionable steps to make quick website improvements that work.

What You’ll Learn:

  • The essential pages every business website must have and what each should accomplish
  • How to clearly communicate what you do, who you serve, and why it matters
  • What a “basic SEO-friendly structure” really means in 2025
  • How to identify where visitors drop off and how to fix it
  • Simple, effective calls-to-action that guide visitors naturally
  • The trust-building details that make your business look credible and legitimate
  • How to evaluate your website objectively and prioritize high-impact fixes

Get access to...

on-demand recording
Get unlimited access to the webinar recording so you can watch, pause, and revisit the class anytime after purchase.
class materials
Download the presenter’s slides and any handouts or templates provided to support your learning and implementation.
Resources and Tools
Get curated links to additional SCORE guides, articles, and tools that build on what you learned in the webinar.

Tim Contado

Seasoned marketer with experience in CPG and food products. Marketing and sales executive with cinema advertising company. Expert in business management, advertising and marketing strategy, media and entertainment, and new product development. Experience in recruiting, public relations, and retail. I am available to meet via phone, or video mentoring as the goal to develop a strategic plan for a successful business using sales and marketing tools! Very experienced using AI (Artifical Intelligence) LLM (Large Language Models) for small business uses in any number of small business owners needs (tactical, analytical, strategic/creative).