Turn Your Expertise Into Income Part 1 - How to Create E-Books, Templates and Courses That Sell

 1 hour

Learn how to turn your business knowledge into E-books, templates, courses or other digital products that people actually want to buy.
businesswoman writing in notebook

About the Webinar

The tools, techniques, and expertise you use to serve clients can easily be packaged into a digital product to create a new income stream. E-books, templates, and courses are some of the most effective ways to monetize what you already know, without needing inventory, additional staff, or a big upfront investment.

In this webinar, bestselling author and popular SCORE presenter Steve Strauss will walk you through the process of transforming your business knowledge into digital products people actually want to buy. You’ll learn how to choose the right product, create it quickly and strategies to get it in front of the right audience.

Here is what you will learn:

  • Why digital products are a powerful (and scalable) income stream for any small business
  • The most popular types of digital products you can create today
  • How to come up with winning product ideas your audience actually wants
  • Simple tools to create eBooks, templates, planners, and courses without overwhelm
  • Strategies to sell your product - without being salesy

Get access to...

on-demand recording
Get unlimited access to the webinar recording so you can watch, pause, and revisit the class anytime after purchase.
class materials
Download the presenter’s slides and any handouts or templates provided to support your learning and implementation.
Resources and Tools
Get curated links to additional SCORE guides, articles, and tools that build on what you learned in the webinar.

Steve Strauss

Bestselling Author, Inc. columnist, entrepreneur, The Strauss Group

Recently appointed to the SCORE Foundation Board of Directors, Steve Strauss is an in-demand author, content creator, speaker, and Inc.’s small business columnist. As an attorney and entrepreneur, Steve's latest book is "Your Small Business Boom!" 

Steve is often tapped as a brand ambassador for companies such as Visa, Yahoo, PayPal, Bank of America, and Microsoft. His combined social media following is in the six figures. 

His last venture was the tech startup TheSelfEmployed.com, which he sold to Mark Cuban and Zen Business. His latest venture is Planet Small Business and the fast-growing newsletter, "Notes to an Entrepreneur." You can learn more about Steve at MrAllBiz.com or Planet Small Business.