Turn Your Expertise Into Income Part 3 – How to Market and Sell Your Digital Products

Date & Time: November 12, 2025, 1:00pm EDT
Cost: $15.00
Duration: 1 Hour

Learn  effective strategies to attract your ideal customers, build trust, and turn your digital products into a reliable revenue stream.
businesswoman writing in notebook

About the Webinar

Creating a digital product is just the first step. To generate steady revenue, you need an effective marketing strategy. With the right approach, you can attract your ideal audience, confidently promote your offerings, and achieve consistent sales that will help grow your business.

In this webinar, bestselling author and popular SCORE presenter Steve Strauss will break down proven methods for promoting and selling ebooks, templates, and courses. You’ll learn simple but effective strategies to attract your ideal customers, build trust, and turn your digital products into a reliable revenue stream.

Here is what you will learn:

  • How to build an audience before launching your product
  • Smart marketing strategies for ebooks, courses, and templates
  • Simple sales funnels that guide customers to buy
  • How to write sales copy that connects and converts
  • Creative ways to repurpose free content into paid products
  • Long-term strategies to keep sales coming in year after year

Get access to...

on-demand recording
Get unlimited access to the webinar recording so you can watch, pause, and revisit the class anytime after purchase.
class materials
Download the presenter’s slides and any handouts or templates provided to support your learning and implementation.
Resources and Tools
Get curated links to additional SCORE guides, articles, and tools that build on what you learned in the webinar.

Steve Strauss

Bestselling Author, Inc. columnist, entrepreneur, The Strauss Group

Recently appointed to the SCORE Foundation Board of Directors, Steve Strauss is an in-demand author, content creator, speaker, and Inc.’s small business columnist. As an attorney and entrepreneur, Steve's latest book is "Your Small Business Boom!" 

Steve is often tapped as a brand ambassador for companies such as Visa, Yahoo, PayPal, Bank of America, and Microsoft. His combined social media following is in the six figures.