Turn Your Expertise Into Income Part 2 – Package and Price Your Digital Products for Maximum Profit

Date & Time: November 04, 2025, 1:00pm EDT
Cost: $15.00
Duration: 1 Hour

Learn how to package your expertise in ways that attract buyers, set prices that maximize revenue, and expand your product line without extra stress.
businesswoman writing in notebook

About the Webinar

Once you’ve created your first digital product, the next step is learning how to package, price, and scale it for greater impact and profit. By making smart choices about how you bundle your products, position them in the market, and streamline delivery, you can turn one good idea into a sustainable revenue stream.

In this follow-up webinar, bestselling author and popular SCORE presenter Steve Strauss will show you advanced strategies for turning your knowledge into a thriving digital product business. You’ll discover how to package your expertise in ways that attract buyers, set prices that maximize revenue, and expand your product line without extra stress.

Here is what you will learn:

  • How to package your products for higher perceived value
  • Pricing strategies that boost sales and profits
  • Ways to bundle ebooks, templates, and courses into irresistible offers
  • Tools and platforms to automate delivery and save time
  • Common pitfalls to avoid when scaling your digital product business

Get access to...

on-demand recording
Get unlimited access to the webinar recording so you can watch, pause, and revisit the class anytime after purchase.
class materials
Download the presenter’s slides and any handouts or templates provided to support your learning and implementation.
Resources and Tools
Get curated links to additional SCORE guides, articles, and tools that build on what you learned in the webinar.

Steve Strauss

Bestselling Author, Inc. columnist, entrepreneur, The Strauss Group

Recently appointed to the SCORE Foundation Board of Directors, Steve Strauss is an in-demand author, content creator, speaker, and Inc.’s small business columnist. As an attorney and entrepreneur, Steve's latest book is "Your Small Business Boom!" 

Steve is often tapped as a brand ambassador for companies such as Visa, Yahoo, PayPal, Bank of America, and Microsoft. His combined social media following is in the six figures.